The power of combining X-data and O-data

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Consumers are bombarded with thousands of brand messages every day. Which makes it increasingly important for marketers to understand the complete brand experience and have rich, actionable insights through a broad array of data.

Source : https://www.cmo.com.au/article/666465/power-combining-x-data-o-data/

Date : September 17, 2019 at 11:25PM

Tag(s) : Médias internationaux